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http://www.hitechcoatings.co.uk/ The Hi-Tech Coatings site is a prime example of designing for an audience. The site's main purpose is to allow customers to download product information sheets. Most of the site's users are using the internet for business, not pleasure, and so speed was vitally important. The design was kept simple and clean, based around the company's letterhead. Any images used are small and fast to download. Navigation is obvious - many of the pages' users are not used to using the internet and so finding information should be intuitive. |
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